Adriatic Innovation Island 2019: How to Create Employer Branding Content

Few conferences have such a beautiful location as Adriatic Innovation Island that took place on the island of Sv. Katarina off the coast of Rovinj.

With the focus of the event being digital transformation, I talked about how to solve one of the biggest challenges when it comes to attracting needed digital talent. It’s not the platforms or social media reach, it’s actually my favorite thing in the world: Content. It’s just so hard to get developers and designers (including CTOs) to help create content that HR and marketing deparments need to do their job.

Thankfully, I had a few tips based on almost 10 years of getting some of the best techies in Croatia to write for Netokracija!